From Developer to Co-Founder: Building Sketch Logo AI to $25K Revenue
Turning an Idea into a Thriving AI-Powered Design Tool
Name: Berk Elmas
Company: Sketch Logo AI
Employee Size: 2
Technology Tools: On AI side, we are using custom AI models originated from Stable Diffusion deployed on RunPod pods. The backend side uses NodeJs APIs with Typescript. On frontend, we have NextJs with ISR.
Revenue: Nearly $25K (launched this year)
Founded: 2024
Website: www.sketchlogo.ai
Introduction:
I'm Berk, Co-Founder of Sketch Logo AI. Previously, I was a developer and manager who worked in various jobs or projects. Sketch Logo AI simplifies the creation of 2D-3D logos, illustrations, NFTs and tattoo designs making the creative process much easier. With Sketch Logo AI, you can personalize your designs and create AI arts without needing advanced design or drawing skills. This tool helps you save time and effort when creating digital arts such as AI logos, AI tattoos, and AI illustrations.
We are a dynamic team of four professionals, consisting of two highly skilled developers and two accomplished marketing specialists. Each member of our development team brings extensive experience in app development, covering various aspects such as design, coding, and implementation. With a proven track record from successful projects, our collective expertise ensures the delivery of innovative and high-quality solutions that cater to the diverse needs of our clients.
In conjunction with myself and my partner, our two marketing specialists contribute strategic insights and industry know-how to the team. Their expertise enhances our approach to not only creating outstanding apps but also effectively positioning and promoting them in the market. Together, our team of four, comprising three developers and two marketing specialists, forms a well-rounded and collaborative group, poised to excel in both the technical and marketing aspects of our projects.
The Inspiration Behind Sketch Logo AI
This tool originated from the question, 'What if you could bring your unique ideas to life without requiring advanced design knowledge or drawing skills?' We created Sketch Logo AI to offer those who want to create the logo of their own products the opportunity to easily make their own designs by drawing, writing or otherwise drawing the logo, picture or design they were inspired by. This tool basically aims to help people approach their products with specific and creative ideas without needing advanced design skills.
From Idea to Reality
The process of founding our company followed a structured ideation process with specific steps. First, we noticed the problems experienced by people who wanted to create designs for their own products. This observation played a critical role in understanding the market need. Then, based on these identified problems, we decided to create an AI-supported design tool. This decision was driven by the potential to leverage AI to simplify and enhance the design process. After making this decision, we moved on to determining the name of our product and chose "Sketch Logo AI." This name clearly conveyed the purpose and capabilities of the product.
With a clear vision and name, we completed the product creation process. This included developing the features, user interface, and overall functionality. We also determined the publication date during this phase. The product was officially launched on Product Hunt on January 25. This platform provided significant exposure and helped us reach our initial user base. Just a few days after the launch, on January 28, we won our first customer. This was a significant milestone that validated our efforts and the product's value proposition. Over the next four months, we focused on growth and customer acquisition.
Attracting Customers
One of the most important reasons why Sketch Logo AI attracts great interest by users is that it appeals to everyone. With its user-friendly interface, ease of use, wide range of customization options and satisfactory outputs, the interest in this application is increasing every day.
We have grown Sketch Logo AI with completely organic marketing methods, backlinks, SEO blogs and social media content. In addition, by always giving importance to the feedback we receive from our users, we have developed our product in line with their needs.
Overcoming Challenges in Starting the Business
We didn't encounter many significant challenges along the way. Our biggest struggle was having limited time to develop our product as individuals working 9-5 jobs. However, with disciplined and determined effort, we overcame this obstacle. By meticulously planning every moment and working with perseverance, we learned to use our time most efficiently and successfully navigated this challenge.
Costs and Revenue
Our biggest cost factors are GPU, hosting, and CDN services. To increase our revenue, we initially developed our product to be preloaded. Subsequently, thanks to our effective marketing strategies, we began generating income in a short time. Until last month, we achieved nearly $25K in revenue through entirely organic growth. Starting this month, we aim to further increase our revenue by initiating paid advertisements.
A Day in the Life
I start each day by checking if our customers have any issues and answering any questions from potential clients. Then, I research ways to improve our product and update our roadmap accordingly. In the remaining time, we divide marketing tasks to reach a wider audience with our product.
The Vision for Sketch Logo AI
Artificial intelligence is becoming an increasingly prominent technology in our lives. For this reason, I believe that Sketch Logo AI will become a design tool used by everyone in the future. Thanks to the solutions we offer and the quality of our product, achieving this is no longer a dream for us but an attainable goal.
Guiding Principles for Entrepreneurial Success
The challenges you face today can open the door to a happier future. Therefore, you should create the space that suits you best and invest in yourself with a disciplined and effective work method. Never give up on what you believe in, as the greatest successes come when you maintain your faith and determination.
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